Grown for the Life We Love
Concept and design of a new, lifestyle based branding campaign that continues to keep Standlee Premium Western Forage as the market leader. The goal of this campaign was to achieve added awareness, engagement and promotional support while ensuring animal owners and veterinarians understand and believe in the Standlee brand, and in the value and the benefit of premium forage. Campaign messaging and visuals were later adapted into a retail marketing program as well as a tradeshow solution.
Campaign Development, Print, Digital, Tradeshow