Adelman Fine Art
Adelman Fine Art is a contemporary boutique gallery located in the vibrant art community of San Diego, California. The gallery represents both emerging and nationally recognized fine artists working in a variety of media. As a brand, Adelman Fine Art needed to not only be beautiful, but also compliment the various art and artists that it represents. I created an identity that aimed at attracting the discerning collector, while embracing the uninitiated potential art enthusiast. My approach was an elegant, timeless mark which was developed using the Golden Spiral as inspiration. It is the beauty business, and in many ways, beauty is no accident.
Brand Identity, Environmental, Print Collateral