Activyl Protector Band
Activyl Protector Band for Dogs is a long-lasting flea and tick collar that protects dogs for up to 6 months. Shortly after the rebranded Activyl flea and tick collar hit the market, Merck Animal Health came to us to create/deploy a campaign that presented a branded message and visual style and that helped elevate Activyl to a higher value position. Our objective was to create awareness of and interest in the collar, as well as ensure target dog owners understand the value and the benefits of the collar compared to others on the market. Flea and Tick Protection Activated.
Campaign Development, Print, Digital, Merchandising, Copywriting